The Commission Conversation

Published 2026-11-04

This episode practices The Commission Conversation, from the TALK52 Dialogue Library: https://talk52.com/dialogue/the-commission-conversation?week=42&day=wednesday A Wednesday morning live practice takes the fee conversation straight into a role play: a seller team with a multifamily investment property presses two listing agents on a 5 percent total fee after another agent offered 1.5, and the agents have to itemize what the fee actually buys before anyone talks about discounting it. The debrief then takes the conversation apart, including the question underneath it all: whose pocket does the marketing money really come from? What we cover - Asking what the seller is comparing against before defending a number: is it the price, the terms, or the timeline? - Stating the total plainly: